Creator payouts drop sharply after TikTok U.S. sale *Since TikTok’s $14 billion U.S. sale in January (2026), creators have reported sudden drops in revenue, reach, and engagement. The new ownership group—TikTok USDS Joint Venture LLC—is backed by Oracle, Silver Lake, and MGX, with ByteDance now holding a minority share under 20%. The change was made […]
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