Chicago Fire, Revolution Brewing partner on new team-branded Hazy Pitch pale ale

Revolution cans — including Hazy Pitch — note the beers are “proudly brewed only in Chicago using pure Lake Michigan water.” That was a key selling point to the Fire, which is changing its craft beer marketing rights, previously been held by Lagunitas and Goose Island, for the first time in five years, said Kyle Sheldon, the team’s senior vice president of marketing. The Fire will continue to have Heineken as its major beer sponsor, he said.

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