When Shoppe Black first featured Balacía, founder and designer Jasmine Carter was building a name around custom engagement rings and a more personal approach to one of life’s most significant purchases. Since then, Balacía has evolved into a broader fine jewelry house creating engagement rings, wedding bands, customized jewelry and pieces designed to commemorate milestones well beyond marriage. The company has generated more than $3 million in online sales, established a presence at Nordstrom online and gained visibility through celebrity and red-carpet appearances. As a Black-owned jewelry brand operating in the competitive fine jewelry industry, reaching that level of online

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