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The Financial Layer Behind The Doux, a $38M Haircare Brand

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By Tony O. Lawson The Doux is a textured haircare brand that generated $38 million in sales and $7.3 million in EBITDA in 2025. At that scale, cash goes out before it comes back. Across six retail accounts, that cycle runs simultaneously, increasing the working capital required to sustain it with each one added. Mass retailers like Target and Walmart require substantial inventory volume upfront but typically pay on net 60 to 120-day terms. Manufacturers expect payment within 30 days, freight is paid on delivery, and fulfillment centers collect their fees on schedule regardless of when retailer payments arrive. The inventory

The postThe Financial Layer Behind The Doux, a $38M Haircare Brandappeared first onSHOPPE BLACK.

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