Tyler, The Creator has long treated personal style as an extension of his creative language. Over the past decade, that language evolved into Golf le FLEUR*, a luxury-leaning label rooted in design, craft, and a distinct point of view. Introduced in 2017 through his Converse collaborations, the brand has expanded from a playful offshoot of Golf Wang into a lifestyle offering built around intentionality rather than trend cycles. The label’s product range reflects this evolution. What began with apparel and signature footwear now extends into fragrance, eyewear, luggage, accessories, and home goods. Standout pieces such as the French Waltz fragrance,

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