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Ulta Beauty Salons lure Black women, but do they deliver?

5h

Black women are ditching longtime stylists for a beauty chain’s chair, and the early verdicts are anything but unanimous Sophia Ederaine still remembers what Saturdays at the salon felt like when she was a girl. She sat beside her mother, her twin sister and her aunt, flipping through fashion magazines amid the gossip and the […]

The postUlta Beauty Salons lure Black women, but do they deliver?appeared first onRolling Out.

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