Adidas did not release a running shoe. It released a conversation. The Adizero Prime X Evo, a $500 ultramarathon super shoe with a towering 50mm heel stack, has flooded social media feeds with equal parts awe and mockery since its latest limited drop in 2026. Memes spread fast — nicknames like ‘Ankle Snapper 5000’ and […] The post Why a $500 Adidas shoe sparks memes but sells out fast appeared first on Rolling Out .
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